Culture

The 11th China Online Audiovisual Conference will open on March 28th in Chengdu

2024-03-19   

The 11th China Online Audiovisual Conference is scheduled to be held in Chengdu from March 28th to 30th. On the day of the opening ceremony, there will also be the establishment ceremony of the "Online Audiovisual Excellence Support Special Fund", the joint declaration release ceremony of "Creating Excellence and Writing New Stories" in the online audiovisual industry, and the launch ceremony of the "Audiovisual China Global Broadcasting" to celebrate the 75th anniversary of the founding of the People's Republic of China. It is reported that the theme of this conference is "Extreme Audiovisual Empowerment". In accordance with the positioning of creating an "authoritative release platform, achievement display platform, industry empowerment platform, and public sharing platform", it highlights "authority, leadership, and internationalism", while balancing richness and participation, and strives to organize a brilliant and effective industry event, guiding the entire network audiovisual industry chain to gather the magnificent power of striving for a new journey and making contributions to the new era, and showcasing the upward spirit of the network audiovisual industry. The main forum of this conference will invite experts and scholars from the State Administration of Radio and Television, online audiovisual platforms, mainstream media, and telecommunications operators to give speeches and share. The series of forum activities will focus on five topics: deepening the cultivation of high-quality content, strengthening mainstream public opinion, strengthening technology empowerment, deepening industry governance, and strengthening international communication. Each topic will organize 2 to 4 forums, press conferences, premieres, cooperation signing, and other activities. In addition, the conference will also hold offline exhibitions of high-quality online audiovisual products, release the "Research Report on the Development of China's Online Audiovisual Industry (2024)", hold the "Second Online Audiovisual Industry (Chengdu) Image Week", and hold training courses on high-quality development of Sichuan Chongqing's online audiovisual industry. Technology empowerment is one of the five key topics of this conference. Among the 39 themed forums and release activities held, there were 9 technical activities, including the Network Audiovisual Technology Forum, AIGC and Digital Human Development Forum, AIGC Empowering Metaverse and Big Video Industry Development Forum, All Scene Digital Media Ecological Development Forum, and 5G+AI Video Ringtone Integration Innovation Forum. These activities will invite leaders of top audiovisual platforms and technology enterprises to showcase multiple technological application achievements, focusing on exploring content production and industrial development under the guidance of technology. The China Network Audio Visual Program Service Association will jointly release the Report on the Impact Index of China's Virtual Digital People, the top ten pioneer cases of AIGC network audiovisual applications, etc. with the State Key Laboratory of Media Convergence and Communication of China Communications. Li Xiaojun, Deputy Minister of the Propaganda Department of the Sichuan Provincial Party Committee, Secretary of the Party Group and Director of the Provincial Radio and Television Bureau, stated that the development momentum of online audio-visual in Sichuan is strong, with significant improvements in the ability to guide public opinion, produce content, provide public services, develop industries, and govern industries. In addition, Sichuan also seizes the opportunity for the permanent settlement of the China Online Audiovisual Conference in Chengdu, forming a "one core, multiple poles" development pattern with China (Chengdu) Online Audiovisual Industry Base, Chengdu Film and Television Silicon Valley as the leader, Suining Daying Cultural Film and Television Industry Park, Ya'an National Film and Television Designated Shooting Site, and multiple characteristic film and television bases such as Yibin, Liangshan, and Panzhihua as the support. Coordinate and promote the construction of the network audio-visual film and television industry base, expand and strengthen the Sichuan network audio-visual industry and its upstream and downstream industries, carry out the Sichuan Province Audiovisual Innovation Application Competition, and further

Edit:Liangyongqing Responsible editor:Liyi

Source:Chinanews.cn

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