Culture

Jianggesi Village, Jianggesi Township, Yumin County, Tacheng Prefecture, Xinjiang: Culture and tourism bring new growth to the brand

2025-04-23   

Spring in northern Xinjiang arrives late, but it also comes quickly. As the temperature continues to rise, after a spring rain, the grass turns green and flowers bloom overnight... In Jianggesi Village, Jianggesi Township, Yumin County, Tacheng Prefecture, Xinjiang, "Honghua Lane" is the first to become lively, with homestays and farmhouses concentrated here. Youjia Xiaochu "is one of the farmhouse restaurants, owned by Youjiangmei, who has been running a catering business in the county for a few years. In 2023, recommended by a friend, she came to Jianggesi Village for investigation. Jiangge Village is 3 kilometers away from the county town, and the 219 National Highway passes through the village. The village is a must pass route to the nationally renowned patriotic education base, the "Xiaobaiyang outpost," and the national 4A level tourist attraction, Balluk Mountain. As a demonstration village for rural revitalization in the autonomous region, Jiangge Village is clean and tidy, with complete water supply and drainage facilities. The "7080 Era Impression" cultural tourism experience park built in the village has attracted many tourists to come and check in. This is not bad, it's a great place for dining Without hesitation, You Jiangmei rented a farmhouse in "Honghua Lane" and started a farmhouse. Entering the small courtyard, the warm spring sun shines on the ground, and tourists enjoy sunbathing in the courtyard, with laughter and joy echoing one after another. In the back hall, You Jiangmei quickly stir fried the dishes in the pot. During the peak tourist season from May to October each year, the net income of rural tourism can reach around 70000 yuan! "You Jiangmei is full of enthusiasm. In 2022, the Jiangge Village Party Branch will focus on the natural advantages of developing tourism in the village. The village is striving for 18.5 million yuan in funding for rural revitalization projects and has carefully built the "Impressions of the 7080 Era" cultural tourism experience park. The Experience Park is located next to National Highway 219, covering an area of 35 acres. It has an open-air cinema, a basement, a communal canteen, primary school classrooms, and other facilities. There are also "old objects" with nostalgic themes such as hand-held tractors, 212 jeeps, and Dongfanghong tractors, which truly restore the production and living style of rural areas in the 1970s and 1980s. In 2024, the township raised 2 million yuan and introduced 3 green train carriages to create a unique and distinctive Tacheng style cold drink shop, becoming a popular check-in spot for tourists. 'Traffic' has become 'retention', bringing about 'increment'. As of now, the "Impressions of the '7080' Era" Cultural Tourism Experience Park has received 2.1 million tourists from both inside and outside Xinjiang, generating tourism revenue of over 700000 yuan, and increasing village collective income by 550000 yuan. 82 households and 161 laborers in the village are engaged in tourism services, achieving employment locally and nearby. Under the guidance of the village party branch, the village combines the characteristics of "amphibious" villagers, idle houses, catering talents, and large courtyard rooms, and adopts the method of "using decoration to offset rent" to encourage 13 households to transform their idle houses into homestays, with an average increase of 10000 yuan per household. The courtyards of 5 households of villagers have been carefully crafted into distinctive rural tourism, with an average income increase of over 20000 yuan per household. Jiangge Village is also simultaneously promoting the development of courtyard economy and rural tourism. In 2022, the village will strive for 4.52 million yuan in rural revitalization project funds, and carry out "three zone separation" of the courtyards of 226 households in the village, with a subsidy of 20000 yuan per household, turning "one piece of land" into "a treasure land" and turning small courtyards into income generating economic parks. In the 1.5-acre vegetable garden of villager Liu Yaping, more than 10 kinds of vegetables such as scallions, tomatoes, and chili peppers can be planted every year. Farmhouse manure is applied, and the color and taste are excellent, attracting many urbanites to come and pick and purchase. When the harvest was approaching, I hung the names of the vegetables and dishes I wanted to sell in the village's WeChat group, and the village officials pushed them to the outside. Customers who needed them came to their homes to pick and buy them on the spot, "Liu Yaping smiled and frowned." The vegetables grown in our own yard are not worried about selling! "The traditional industry in the village also ushered in a good opportunity for development. Jianggesi Village, located on the plain in front of the mountain, has an average arable land area of 17.5 acres per person. However, due to the bottleneck problem of water shortage in farmland irrigation, villagers have been able to only grow red flowers and wheat for many years. In most years, there have been years of widespread planting but low yields, which has hindered the pace of villagers' income growth and prosperity. Hao Xiangli, the secretary of the Jiangge Village Party Branch, told reporters that in 2023 and 2024, with the joint coordination and operation of the village Party branch, resident work team, and township Party committee, the village has accumulated more than 35 million yuan in project funds, implemented 17800 mu of high standard farmland, accounting for 75% of the total cultivated land area in the village, and increased the yield and income of red flowers and wheat planted in the village by at least double. Nowadays, tourists who come to Jiangge Village for the first time cannot believe that it used to be a 'poor village'. Flat asphalt roads, clean and orderly courtyards, endless high standard farmland, vibrant agricultural ecological tourism parks... In 2024, the per capita disposable income of the entire village will be 32200 yuan, an increase of nearly 20000 yuan from 2019, with tourism revenue accounting for 22%; The collective economic income of the village increased from 340000 yuan in 2019 to 2.236 million yuan, with tourism revenue accounting for 35%. Speaking of the development of the village, Hao Xiangli confidently said, "While doing a good job in traditional planting, we need to plan a long-term development roadmap, focus on guiding and guiding villagers, further improve service quality, firmly establish the concept that 'selling tourism products' is' selling tourism services', cultivate meticulously like farming, gradually expand the tourism cake, and let all villagers share the development dividends

Edit:Momo Responsible editor:Chen zhaozhao

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