In the digital age, facial recognition technology is deeply embedded in social life, bringing convenience but also hidden concerns. Recently, the State Internet Information Office and the Ministry of Public Security jointly announced the Administrative Measures for the Security of the Application of Face Recognition Technology (hereinafter referred to as the Measures), which will come into force on June 1, 2025. The introduction of this regulation is not only a positive response to public concerns, but also sets a "safety line" and "ethical framework" for technological applications. In recent years, facial recognition technology has penetrated from financial payments, community access control to transportation, but issues such as privacy breaches and data collection caused by technology abuse have become frequent. For example, some public places indiscriminately collect facial information, some companies force "facial recognition" verification, and there are even cases of black industry chains reselling facial data for profit. In this context, the promulgation of the Measures is not only a refinement and implementation of higher-level laws such as the Cybersecurity Law and the Data Security Law, but also a response to the requirements of Article 62 of the Personal Information Protection Law on "Special Regulations for New Technologies". The relevant person in charge of the State Internet Information Office said that the formulation and promulgation of the Measures is an important measure to implement the provisions of laws and administrative regulations. The purpose is to standardize the application of face recognition technology to face information processing activities and protect personal information rights and interests. The formulation of the "Measures" is precisely to balance technological innovation and rights protection through legal means, and to clarify the bottom line thinking that "technological development cannot be achieved at the expense of citizens' rights". The Measures provide regulations on the basic requirements and processing rules for using facial recognition technology to process facial information, security standards for facial recognition technology applications, and supervision and management responsibilities, filling the regulatory gap in technical application scenarios. It is an important practice of the Personal Information Protection Law in specific fields. The highlight of the "Measures" for constructing a protective network based on the principle of "minimum necessity" is the establishment of the core criteria for facial information processing: clear purpose, minimum necessity, and strict protection. The Measures clearly stipulate that the application of facial recognition technology should have specific purposes and sufficient necessity, adopt the least impact on individual rights and interests, and implement strict protection measures; If there are other non face recognition technology methods, face recognition technology shall not be used as the only verification method; Except for the situation, the face information shall be stored in the face recognition equipment and shall not be transmitted through the Internet; Unless otherwise stipulated by laws and administrative regulations, the retention period of facial information shall not exceed the shortest time necessary to achieve the processing purpose. These terms directly address the pain points of technology abuse and curb the risk of data loss at the source. Of particular concern is that the "Measures" require the consent of guardians to handle information of minors under the age of 14, and the handling of facial information of disabled and elderly people should comply with relevant national regulations on barrier free environment construction. It is strictly prohibited to install facial recognition devices in public places such as hotel rooms, public bathrooms, public changing rooms, and public toilets, demonstrating the refined protection of special groups and private scenes. Security and development are not a "zero sum game". The introduction of the "Measures" is not to restrict technological innovation, but to pave the way for technology to move towards goodness. The regulation clarifies the principle of "non unique verification" and encourages the use of channels such as the National Population Basic Information Database and the National Network Identity Authentication Public Service to verify personal identity, which not only ensures security but also promotes the integration of public service resources; It is clear that facial recognition technology application systems should adopt measures such as data encryption, security auditing, access control, authorization management, intrusion detection, and defense to protect facial information security, forcing enterprises to optimize their technological paths and shift from "wild growth" to "high-quality innovation". In addition, the Measures have also established a governance paradigm of pluralistic co governance. On the one hand, it is necessary to clarify the filing system and dynamic supervision mechanism, requiring personal information processors to complete the filing procedures with the provincial or above cyberspace administration department within 30 working days from the date when the number of facial information stored reaches 100000, forming a binding force of "technology application traceability"; On the other hand, by setting prominent signage in public places and prohibiting coercive verification, the public is granted the right to "vote with their feet"; In terms of government regulation, it is required that the cyberspace administration department, together with the public security organs and other departments responsible for personal information protection, establish and improve the mechanism for information sharing and reporting, coordinate relevant work, and build a three-dimensional defense line for collaborative governance among the government, enterprises, and the public. Digital civilization calls for responsible innovation. The Measures delineate the boundaries of technological applications with the power of the rule of law, which not only responds to the public's expectations for privacy and security, but also provides institutional guarantees for the sustainable development of the digital economy. When technology is equipped with the "rule of law protector", it can truly become a powerful tool for benefiting society. (New Society)