During the National Day holiday, Suzhou Humble Administrator's Garden launched the "Humble Administrator's Questions about Elegance" nighttime park tour project, creating a rare and peaceful experience for tourists. With small bridges flowing water, pink walls and black tiles, lanterns hanging high, follow the guide to enjoy the gentle Kunqu opera while strolling, appreciate the serene and elegant Jiangnan gardens under the night sky, and immerse themselves in the poetic life of Jiangnan literati. Since the launch of the event, the "Humble Administrator's Question of Elegance" nighttime park tour project has been widely popular among tourists due to its unique cultural charm and experience, becoming a vivid practice of deep integration of culture and tourism. According to the data center of the Ministry of Culture and Tourism, during the seven day National Day holiday, there were 765 million domestic trips nationwide, a year-on-year increase of 5.9% on a comparable basis and a growth of 10.2% compared to the same period in 2019; The total expenditure of domestic tourists on travel was 700.817 billion yuan, a year-on-year increase of 6.3% on a comparable basis and a year-on-year increase of 7.9% compared to the same period in 2019. From the highly anticipated "cultural and museum fever" to the flourishing "new Chinese style tourism"; From rushing to niche county towns to traveling with sports performances... Observing the hot cultural and tourism consumption market in recent years, culture is becoming a new engine for tourism development, endowing tourism activities with deeper connotations and charm. The collision and integration of culture and tourism not only opens up a broad stage for cultural inheritance and innovation, but also stimulates people's interest in paying attention to and understanding culture, and enhances the dissemination and influence of culture; It also promotes the transformation and upgrading of the tourism industry, promotes the vigorous development of the local economy, and gives birth to a series of new business models and forms, driving popularity and consumption to become popular. Behind the accelerated integration of culture and tourism is the increasingly diverse, personalized, and high-quality tourism consumption demand of people. In the era of mass tourism, people are no longer satisfied with touring traditional attractions in various ways, but have turned to paying attention to cultural connotations, deep participation, and personalized services. Currently, how to continuously innovate supply to stimulate more vitality for the integration of culture and tourism has become a necessary answer to meet the new demands of consumer transformation. The core of the integrated development of culture and tourism is to focus on the exploration and promotion of culture. In other words, culture is the core and tourism is the form. Only by combining internal and external factors can we fully unleash the new momentum of cultural tourism integration and further enhance the cultural "gold content" of tourism supply. This requires a deep exploration of local cultural resources, identifying the connection points between traditional culture and modern life, integrating different cultural elements into specific scenes and stories, bringing tourists a colorful tourism experience, and allowing people to feel the unique cultural charm in it. For example, Luoyang, Henan Province, relies on its profound historical and cultural heritage to create a city cultural and tourism business card featuring grotto culture and ancient capital culture. It constantly innovates in cultural and tourism scenes and gameplay, and continues to lead the trend of cultural and tourism activities such as immersive night tours, interactive performances of historical figures, and live performances. Relevant experience inspires us to adhere to local characteristics and avoid blindly copying and pasting, in order to stand out in the competition of cultural tourism and form our own core attraction. Essentially, tourism is also an aesthetic activity. If aesthetic information can be effectively extracted from natural and cultural landscapes, aesthetic associations can be made, aesthetic experiences can be accumulated, aesthetic emotions can be sublimated, and a unique aesthetic experience can be created, the cultural flavor of tourism can be more fully demonstrated. Innovative cultural and tourism supply, the power of technology cannot be ignored. At present, the widespread application of new technologies such as big data and artificial intelligence in the field of culture and tourism has brought people fresh audio-visual interactive experiences and shaped many new formats of integrated development. By utilizing digital technology to innovate cultural expression forms, more media bridges can be built for the integration of culture and tourism, opening up more imaginative space. By leveraging technology, we can effectively improve the efficiency of tourism management services. Nowadays, tourists are paying more attention to the detailed experiences of "food, accommodation, transportation, travel, shopping, entertainment" and other aspects. In this regard, we must adhere to a problem oriented and demand-oriented service mindset, actively use new technologies and methods to optimize and improve the fine operation level of the tourism industry chain, explore integration models such as "cultural tourism+immersive experience", "cultural tourism+cultural and creative consumption", "cultural tourism+theme amusement", improve cultural tourism management methods, service processes, product supply, and expand intelligent and personalized tourism service methods. To deepen the integration of culture and tourism, it is necessary to strengthen institutional and mechanism guarantees. To further break down industry and regional barriers, promote the smooth flow of cultural tourism development factors, and effectively stimulate the creativity of market participants. Taking the construction of key projects such as national cultural parks as a starting point, explore the transformation mode of cultural resources, and fully tap into the diverse value and effectiveness of cultural resources. Innovate the development mode of red tourism, strengthen the research and interpretation of red culture, and create more meaningful, creative, and attractive red cultural and tourism products. In addition, inheritors of intangible cultural heritage, digital cultural talents, and young talents are important drivers of the integrated development of culture and tourism. We should combine market demand and development trends, improve talent training mechanisms and support policies, and create a talent ecology conducive to innovation and creation. Strong fireworks, fashionable China-Chic, diversified international style... The prosperous cultural and tourism market reflects a vibrant and dynamic China. Adhere to shaping tourism through culture and highlighting culture through tourism, promote the integrated development of culture and tourism, and enable people to appreciate the beauty of nature, appreciate the beauty of culture, and cultivate the beauty of the soul. This will better meet people's new expectations for a better life and open up broader development opportunities and space. (New Society)