Strive to account for over 85% of 5G mobile phone shipments by 2024, and implement policies to stabilize the development of consumer electronics

2023-09-07

According to the "Action Plan for Stable Growth of Electronic Information Manufacturing Industry from 2023 to 2024" jointly issued by the Ministry of Industry and Information Technology and the Ministry of Finance, by 2024, China aims to account for more than 85% of 5G mobile phone shipments in the mobile phone market, and more than 25% of the market share for 75 inch and above color televisions. The supply capacity of high-end products is further improved, and new growth points are constantly emerging. The electronic information manufacturing industry has a large total scale, a long industrial chain, and a wide range of fields, making it an important field for stabilizing industry. Consumer electronics are connected to people's lives on one end and industrial manufacturing on the other, which is the key to expanding domestic demand and optimizing supply in the industry. From January to July, the national computer, communication, and other electronic equipment manufacturing industry achieved a total profit of 276.32 billion yuan, an increase of 31.1 percentage points compared to the first quarter, and a profit margin of 3.5%, an increase of 1.6 percentage points compared to the first quarter. Among the main products, the production of mobile phones is 810 million units, and the production of smartphones is 593 million units. Since the beginning of this year, China's electronic information manufacturing industry has shown a continuous recovery trend, but it should also be noted that the industry is still facing challenges such as weak demand, weakened expectations, and slowing growth. "Yang Xudong, Deputy Director of the Electronic Information Department of the Ministry of Industry and Information Technology, said that to stabilize industry growth, we still need to focus on expanding effective demand and improving industry supply levels. The reporter found through analysis that the plan proposes to rely on technological and product form innovation to boost traditional electronic consumption such as mobile phones, computers, and televisions, and specifies a series of specific support measures for mid to high-end products in the consumer electronics field, such as cultivating and strengthening the folding screen mobile phone industry ecosystem. In July, the Honor Magic V2, a new generation folding screen mobile phone, was released, achieving a closed thickness of 9.9mm, giving the folding screen the lightweight experience of a straight board machine; In August, OPPO released the vertical foldable screen product Find N3 Flip, which has been continuously optimized in the "small foldable" field to make phones smaller and more fashionable... Recently, new products of foldable screen phones have been continuously launched. On the path of advancing screens, innovative forms such as curved screens, folding screens, and curly screens have emerged one after another, leading the continuous evolution of terminal products. We have conducted comprehensive screen adaptation and experience optimization with our partners, and through the evolution of system capabilities, we have made control simpler, adaptation more delicate, and perception more intelligent. The person in charge of Honor said that we will work together with the industry chain to build a foldable screen ecosystem and promote product optimization and upgrading. In the field of mobile phones, the Ministry of Industry and Information Technology has made it clear that it will promote the high-end upgrading of mobile phone brands, accelerate the innovation and iterative application of key core technologies, and promote the ecological maturity of foldable screen mobile phones from the perspectives of optimizing costs, improving technology, and increasing adaptation, continuously releasing domestic market demand; In the field of display, it is proposed to accelerate the cultivation of consumer demand for high-end display products such as OLED TV, Mini LED, 8K, 75 inch and above, leading the development of new technology for color televisions. At the same time, it is clarified that it is aimed at new intelligent terminals and other fields to promote the expansion of applications such as 3D display and laser display. The plan proposes six new growth points, including cultivating and strengthening virtual reality and advanced computing. Computing is an indispensable element of artificial intelligence, which also makes computing devices more efficient

Edit:Hu Sen Ming    Responsible editor:Li Xi

Source:XinhuaNet

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