The fourth China one belt, one Road International Forum on small and medium commodities innovation driven in Yiwu

2021-10-25

In October 23rd, China one belt, one road, China and Yiwu, the world's small commodity innovation drive international forum, was held by the Yiwu innovation and design industry strategy alliance, the national tourism commodity research and development center and the national forest product creative research and development center, and was hosted by the people's Government of Yiwu and the fourth national "two places" Hall of the International Exhibition Center. Gu Peihua, academician of the Canadian Academy of engineering and director of the new engineering education center of Tianjin University, sun Shouqian, Secretary General of China innovative design industry strategic alliance and director of the Institute of modern industrial design of Zhejiang University, he Shaoqing, member of the Party committee and vice president of Yiwu vocational and Technical College of industry and commerce, Jin Hongmei, President of the Creative Design College of Yiwu vocational and Technical College of industry and commerce, and other leading guests, From the Institute of cultural and creative development of Tsinghua University, Tongji University, Huazhong University of science and technology, Donghua University, Wuhan University of technology, Hunan University, Hebei University of engineering, overseas Chinese University, Shenyang University, Liuzhou Institute of technology, Wuhan Vocational College of software engineering, China Society of mechanical engineering, Shanghai city of Design Promotion Center (Yiwu), Zhejiang Tourism Commodity Association Zhejiang China Commodity City Group Co., Ltd. and other scientific research institutions, industry and enterprise associations, as well as celebrities from governments, industry enterprises and scientific research universities from Italy, South Korea, Japan, Kazakhstan and other countries participated in the meeting. At the beginning of the event, he Shaoqing, member of the Party committee and vice president of Yiwu Polytechnic for Industry and commerce, first extended a warm welcome to the guests attending the event on behalf of the organizers, and introduced the development of Yiwu Polytechnic for Industry and commerce to the guests. He said that as a high-quality higher vocational college in Zhejiang Province, the school has ranked in class A for four consecutive years in teaching work and performance assessment. Since its establishment, the school has adhered to the school running idea of facing the market, based on Yiwu, breaking the Convention and opening up innovation, which has not only formed the three characteristic education of entrepreneurship education, creative education and international education. Among them, creative education, as one of the three school running characteristics of the school, fully relies on the design resource agglomeration advantage of Yiwu International trade market, continuously deepens the integration of industry and education, and has achieved remarkable results in school enterprise cooperative education. For example, the first batch of national productive training bases, provincial industrial and educational integration talent training demonstration bases and the "five batches" industrial and educational integration project of the provincial development and Reform Commission were approved. In the 2021 national professional competition ranking of Higher Vocational Colleges released by Jin Pingguo, the majors of product art design and fashion performance and communication ranked among the top three in China. At the same time, Yiwu Creative Park, a low-cost, all factor and open industry university research transformation platform jointly built by the University and the small commodity city group - the "mall design college" of mixed ownership, and the country's first creative culture park with "small commodity innovative design" as the main R & D direction, serving 3000 production enterprises every year, have jointly formed the high-quality The phased characteristics of high-level development and the construction of "Yiwu model" of vocational education with demonstration and leading value have become a vivid practice of high-level development of regional higher vocational colleges. Subsequently, Huang Zheming, director of the production service department of the Department of economy and information technology of Zhejiang Province, and Professor Sun Shouqian, Secretary General of China innovative design industry strategic alliance and director of the Institute of modern industrial design of Zhejiang University, also delivered speeches respectively. In the keynote speech, among the experts present were Gu Peihua, academician of the Canadian Academy of engineering and director of the new engineering education center of Tianjin University, Professor Sun Lingyun, vice president of the international design and Research Institute of Zhejiang University, Professor Song Wu, President of the industrial design and Research Institute of overseas Chinese University Mr. arch. Paolo maldotti, a well-known architect of acme Academy of Fine Arts in Novara, Italy, delivered speeches on the theme of the conference, which aroused the thinking of the on-site delegates. At the same time, as the 27th China Yiwu International Commodity (standard) Expo was held, in order to further promote the post digital era and the implementation of high-quality development of creative design talent cultivation, the forum also held a round table on "digital creativity? Intelligent design? Design education" and the fourth "Yiwu China Commodity City" in 2021 Cup International Commodity Creative Design Competition Award Ceremony and other activities, in order to provide more intelligence for the future digital transformation and upgrading of Yiwu and the gathering of intelligent innovative talents. It is reported that with the theme of digital creativity and intelligent design, this forum aims to interpret the design industry from the perspective of "digital" through the context analysis of "digital creativity and intelligent design" based on the industrial background of Yiwu new era, and explore the integration of intelligent design and digital creativity, the construction mode of talent support system Design, intelligent ecosystem building and other cutting-edge issues under the background of digital creativity, and with the thinking and experience of well-known experts and scholars in the industry and heads of banks and enterprises, jointly gather industrial, talent, academic and other resources to explore how to better promote the double linkage of scientific and technological innovation and industrial innovation in Yiwu, and guide the transformation and upgrading of local traditional industries, Promote the implementation of new business formats and new models in traditional manufacturing industries, truly form the five kinetic energy system integration of "reform promotion, market pull, opening-up drive, industrial linkage and innovation drive", accelerate the deep integration of digital economy and real economy, build an intelligent design highland in Yiwu, and help Yiwu realize the "capital of small commodities in the world" Development and the solid promotion of the goal of building a common prosperity demonstration area with high-quality development in Zhejiang Province. (outlook new era)

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