On November 10th, the 7th China International Import Expo (CIIE) held its closing ceremony. Wu Zhengping, Deputy Director of the China International Import Expo Bureau, announced at the closing press conference that the CIIE had active transactions, with an expected annual transaction amount of $80.01 billion, an increase of 2.0% compared to the previous edition. Since its grand opening in 2018, the CIIE has shone like a brilliant pearl. It is not only a brilliant stage for China's high-level opening-up in the new era, but also a popular indicator for overseas enterprises to invest in China and a fast track for domestic enterprises to "go global". Over the past seven years, the CIIE has witnessed the gradual deepening of overseas enterprises' investment in the Chinese market. Xie Weibo, President of Danone China, North Asia and Oceania, has participated in the CIIE for seven consecutive years. He said, "The CIIE is an important window and opportunity for us to accelerate the introduction of advanced global nutrition products and digital health services into the Chinese market. The CIIE is not only a link connecting industries, but also gathers the needs and consensus of all parties, helping us gain more insights and better guide future development." Yin Zhengzheng, Executive Vice President of Schneider Electric and President of China and East Asia, revealed to reporters that Schneider Electric has signed contracts with multiple enterprises in various fields, covering both the intelligent upgrading of traditional industries and the vigorous development of emerging industries. These signed projects undoubtedly demonstrate the strong power of the CIIE in promoting deep cooperation between domestic and foreign enterprises and advancing industrial upgrading. The reporter learned that Bayer announced at the CIIE that its prescription drug division in China has fully adopted the "Salesforce on Alibaba Cloud" solution to create a new customer interaction platform OPERA2.0 for thousands of Bayer internal users. Bayer's head of digitalization, Zhao Kaiyu, introduced to reporters that this platform will integrate advanced technologies such as cloud computing, big data, and artificial intelligence, laying a solid foundation for Bayer's digital transformation in the Chinese market. Johnson Controls Asia Pacific President Jimmy Lai told reporters that the CIIE is not only a stage to showcase its strength, but also an important platform to expand its market and find partners. He said, "Johnson Controls has met numerous potential customers through the CIIE and successfully signed key equipment orders representing China's manufacturing hard power. At this year's CIIE, Johnson Controls exhibited multiple heavyweight products globally, and we will fully utilize the platform advantages of the CIIE to promote these innovative products to a broader market." During the interview, the reporter felt the eager expectations and firm confidence of overseas enterprises in the Chinese market. Through the CIIE platform, domestic and foreign enterprises have established close cooperative relationships, jointly promoting the development of new quality production capacity and achieving mutual benefit and win-win results. During the CIIE, FAW Volkswagen Automotive Co., Ltd. signed a memorandum of cooperation with Volkswagen Group on imported vehicles and components. In 2025, FAW Volkswagen will import some parts and Audi vehicles from Volkswagen Group. As a model of win-win cooperation between China and Germany in the automotive industry, FAW Volkswagen plays a crucial role in Volkswagen Group's "in China, for China" strategy. From one brand product to over 30 fuel and new energy vehicle models from the three major brands, FAW Volkswagen has created nearly 500000 jobs for the upstream and downstream industries, paid over 700 billion yuan in taxes, and become the first domestic passenger car enterprise to produce and sell over 28 million vehicles. KPMG China and Asia Pacific Chairman Tao Kuangchun told reporters, "Openness is an important driving force for civilization and progress, and also a necessary path for global economic prosperity. China continues to expand its opening-up to the outside world, not only developing itself, but also benefiting the world. The CIIE provides more market opportunities, investment opportunities, and growth opportunities for countries, which is a vivid portrayal of China's expansion of opening-up and joint development with the world." Domestic enterprises actively explore new markets. While the CIIE actively brings in overseas enterprises, it also promotes domestic enterprises to "go global". More and more domestic enterprises are "going global" to embrace new markets, explore new opportunities, and grow into the new generation of leading enterprises on the world stage. Bubble Mart's first exhibition at the CIIE this year attracted a lot of attention. Chen Xiaoyun, Vice President of Bubble Mart International Group, stated in an interview with reporters that Bubble Mart has always built a global creative incubation and operation ecosystem around its IP core. "" "Strive upward and look outward" is the annual key word of the Group. We are eager to collide ideas and share experiences with more international top enterprises on the international stage of the Expo, further show the unique charm of China Chaoplay to the world, and make China Chaoplay a vane leading the global trend. "The electric vertical takeoff and landing aircraft (eVTOL) industry attracted countless eyes at the Expo. The reporter learned that two eVTOL host manufacturers, Volant and Yufeng Future, signed intention orders for 150 and 100 aircraft respectively at the CIIE, with a total amount exceeding 4 billion yuan; In addition, Shide Technology announced its official entry into the Middle East market and will collaborate with overseas strategic partner Autocraft to explore the UAE market. At the local enterprise exhibition area, Zhou Shuxian, the overseas sales manager of Sichuan Tarren Robot Technology Co., Ltd., told reporters that the company registered for the CIIE precisely because of the strong international influence and communication function of this platform. They hope to take this opportunity to promote the company's mature commercial cleaning robots and mountain transport vehicles to a wider overseas market and open a new chapter in the internationalization journey. Liu Xiangdong, Deputy Director of the Economic Research Department of the China International Economic Exchange Center, told reporters that the CIIE is not only a trading platform to promote the exchange of goods and services, but also an important bridge to promote high-level opening up and deepen international cooperation. Through the two-way interaction of "bringing in" and "going out", the CIIE effectively connects domestic and international markets, promotes global trade and economic growth, and allows countries around the world to share the fruits of China's development. While promoting mutual promotion of domestic and international dual circulation, the CIIE also provides valuable opportunities for enterprises from various countries to showcase their image, expand their markets, and deepen cooperation, jointly drawing up a new blueprint for global economic development with all parties. (New Society)